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Surge in Google Searches for ‘Crypto Purchase’ Signals Potential Market Shift

Exploring the Impact of Growing Cryptocurrency Interest Post-Trump Inauguration on Global Markets

Mark Valerius by Mark Valerius
January 21, 2025
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Key Points

  • Google Trends sees a spike in ‘How to buy crypto’ searches following President Donald Trump’s inauguration.
  • The surge in searches coincides with Bitcoin reaching a new all-time high.

Searches for ‘how to buy crypto’ have surged to an all-time high on Google Trends following the inauguration of President Donald Trump.

On January 19th, global weekly searches for the phrase reached the 100 mark, quadrupling from the previous week. Predictions suggest this trend is set to continue.

Trump’s Crypto-Friendly Presidency

The day after this surge, Trump was inaugurated as the President of the United States. His administration is expected to adopt a more crypto-friendly approach compared to the previous Biden administration.

Leaders of top crypto firms have expressed optimism about the potential of Trump’s presidency to introduce beneficial regulations for the crypto market.

The number of ‘how to buy crypto’ searches has surpassed the previous all-time high of 38, recorded during the first week of December 2024. This was the week when the price of Bitcoin (BTC) first crossed the $100,000 threshold, marking a significant milestone for the crypto market.

Bitcoin’s New High

Interestingly, Bitcoin also hit a new record high on January 20th, the day of Trump’s inauguration, reaching $109,114 before gradually declining. At the time of writing, Bitcoin is trading at $101,728.

The rise in ‘how to buy crypto’ searches could suggest an increased interest in the crypto market, particularly among first-time buyers.

This newfound interest may be due to recent events such as Trump’s pro-crypto presidency and the surge in Bitcoin’s price. These two events appear to be closely linked, as the previous Bitcoin rally that triggered its $100,000 surge was also spurred by Trump’s victory in the U.S. presidential election.

Countries such as the United Arab Emirates, Singapore, Hong Kong, and Thailand have also shown interest in becoming digital asset hubs to keep pace with the rapid global growth of the crypto industry.

Tags: Bitcoin (BTC)

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